Introduction to 8 Steps (+)

Make these 8 action steps your initial focus and you’ll be on solid ground. Why is this exercise so important?

+
Because, this is your idea and you are completely responsible for every decision made from start to finish. You may be tempted to take shortcuts and abdicate responsibility to some marketing or invention company that is enthusiastic about your idea and tells you how much they can do for you. But, this could come at a substantial cost, some of which is upfront, and with no guarantees. And when they don’t perform, you could be left with limited financial resources to pursue a project that once had promise. Save your money and get an education first. Do your research, engage trustworthy and smart people, and do not fall in love with your product idea. The question is, are you ready to commit to the work? If so, then welcome to the inventing life. You could be in for the ride of your life.

[Click to Learn More]

Analyze

Analyze and Commit assets. Personal, professional, and financial assets are required for any project… your own and probably those of others. You have options regardless of your risk aversion and obligations. Need help?

Choose

Choose a business model. There are traditional and non-traditional paths to the marketplace and each has its own set of rules and barriers to entry. Some will be more suitable for your product idea, your situation, and your goals. Need help?

Search
Search for prior art. There’s plenty of competition out there and lots of creative people coming up with ideas that may be similar to yours. There are cost effective ways to determine where you might be encroaching and where the openings might be. Need help?
Test
Test your concept. There are milestones in the development of your product when you will want to test your product idea. At the earliest stage this can be accomplished with little expense and you will quickly find out whether or not your target users connect emotionally with your idea. Need help?
Define

Organize and Define your project. Effectively introducing your concept to enlist help and appeal to customers and investors requires a strategy. It also requires a credible and compelling story. Getting and holding the attention of your audience is a skill worth developing. Need help?

Research
Research the marketplace. Conducting research that will rise to the level of knowing where markets are headed, what people will buy, and how to make inroads into your industry takes more than a few Google searches. But it doesn’t require that you have to pay for it. Need help?
Prove
Prove your theory. Your theory may look good on paper but there will come a time when proving it will be required. You as well as your potential customers and investors need to be convinced that your idea is commercially viable and will work as advertised. Need help?
Position
Position and Protect your product. The largest and most powerful companies might not be your best first choice to approach. Rather consider where your concept could thrive, who might need it the most and be less likely to steal it. Need help?

Services to Help You on Your Journey

[Hover over each to learn more]

[Click each to learn more]

TEST DRIVE YOUR IDEA

TEST DRIVE YOUR IDEA

For innovators who want to take a new idea out for a spin before investing time and resources. A single test drive can help you assess your project’s merits and its prospects. (½ hour)

8 STEPS (+) EXPLORED

8 STEPS (+) EXPLORED

Covers the most critical considerations within each of the 8 steps that if addressed early in a project can lead to better planning and decision making. (1 hour)

MENTORING SESSION

MENTORING SESSION

An in-depth review of the project in development, work completed and work to be done. Addresses current challenges with a focus on prioritizing next steps. (1 hour +)

TIPS ON FINDING GOOD HELP

TIPS ON FINDING GOOD HELP

Most projects require engaging one or more professionals who have a particular expertise needed. These relationships need to work for all parties. There are essential conversations to have with each before signing on the dotted line. (½ hour)

PRESENTING YOUR CONCEPT

PRESENTING YOUR CONCEPT

Introducing your product effectively to get the result you want requires a strategy to set the stage and tell your story. Your message must resonate with your audience in order to hold their attention and interest. (½ hour)

GROUP CLASSES / WEBINARS

GROUP CLASSES / WEBINARS

Presentations and workshops for educational institutions, entrepreneur and inventor groups. In person or on-line. (1-2 hours)

Every inventor needs a mentor. Need help?

© 2019 The Inventing Life. All Rights Reserved.